Hello!
Work
Hello!
Work
Versace Jeans Couture SS'24
2024
CREATIVE DIRECTION
campaign RolLOUT
: paid social (tiktok/meta), ORGANIC SOCIAL (Versace), onsite (zalando)
This ain’t Texas, but it’s Versace.
To showcase their cowboy-coded SS’24 collection,
we took a little roadtrip out west.
Plus a BTS edit for social:
All
Versace Jeans Couture SS'24
Tommy Hilfiger 'My Team'
Nike: Find Your Feel
Lancôme 'Everyday Romance'
Lacoste 'Open Invitation'
Calvin Klein 'Pure Release'
Rituals: The Art of Soulful Living
BOSS: #BeYourOwnBOSS
Gap #SharingPride
Lacoste: To Be Honest
Calvin Klein: The New Nostalgia
Tommy Jeans: Denim Lab
Adidas: Take The First Step
#BeAMan
Estée Lauder: Good Times Unwrapped
Versace Jeans Couture SS'22
Adidas #ShareHerPower
Clinique: Even Better
Polo Ralph Lauren: Dedicated
Versace Jeans Couture SS'24
Tommy Hilfiger 'My Team'
Nike: Find Your Feel
Lancôme 'Everyday Romance'
Lacoste 'Open Invitation'
Calvin Klein 'Pure Release'
Rituals: The Art of Soulful Living
BOSS: #BeYourOwnBOSS
Gap #SharingPride
Lacoste: To Be Honest
Calvin Klein: The New Nostalgia
Tommy Jeans: Denim Lab
Adidas: Take The First Step
#BeAMan
Estée Lauder: Good Times Unwrapped
Versace Jeans Couture SS'22
Adidas #ShareHerPower
Clinique: Even Better
Polo Ralph Lauren: Dedicated