2026
CREATIVE DIRECTION
campaign RolLOUT: paid & organic social (tiktok/meta/snapchat/youtube), CK SOCIAL, onsite (zalando), Event
Went OFFLINE with Calvin Klein, Lola Lourdes Leon and a curated crowd for a no-phones night in Berlin. No digital performance. Just presence, IRL.
DJ’d by Lexii and captured through point-and-shoot cameras in the hands of guests, the party and performance became our campaign.
Guests received an analogue style invite to set the mood:
