2023 & 2024
CREATIVE DIRECTION
campaign RolLOUT: paid social (tiktok/meta/snapchat), ORGANIC SOCIAL (Rituals), onsite (zalando)
Interpreting Rituals ‘Art of Soulful Living’ brand platform for Zalando through a series of inspirational artist profiles. From Olympians to Jewelry Designers — our Artists of a Soulful Life share how they rebalance mind, body & soul.
Our first campaign, launched in 2023, featured Singer/Songwriter Thomas, Olympic Athlete Laviai and Contemporary Dancer Ylenia:
Singer & Musician Thomas Ferdinand
Olympic Athlete Laviai Nielsen
Contemporary Dancer Ylenia Minniti
Our second campaign, launched in 2024, featured Jewelry Designer Kiala and Ceramicist Jung Hong:
Jewelry Designer Kiala Kanzi
Ceramicist Jung Hong Park